Columbia Missouri neighborhood street with mature trees

Columbia, Missouri

Your Home,
My Responsibility.

Real estate isn't just transactions — it's the foundation of people's lives. I treat every listing, every buyer, and every neighborhood with the care it deserves.

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Jack Roush professional real estate portrait

About Jack Roush

A Columbia Native Who Knows Every Block

Born and raised in Columbia, I've watched this city transform — from the quiet college-town charm of W Broadway to the thriving community it is today. I know which streets have the best shade trees, which neighborhoods are quietly appreciating, and where the next opportunity is hiding.

At Heartland Network, I've built a reputation on showing up, doing the homework, and never pretending to know something I don't. Real estate is too important for shortcuts.

15+ Years Serving Columbia
200+ Homes Closed
98% Client Satisfaction

What I Do

Full-Spectrum Real Estate
Representation

Whether you're making your first offer or your tenth sale, I provide the same level of attention and expertise. No tiered service — just honest, thorough representation.

Buying a Home

I don't just show you listings — I help you see what's behind them. Market timing, neighborhood trajectory, inspection red flags, and negotiation strategy all come into play before you ever write an offer.

Selling Your Home

From pricing strategy that respects your equity to staging advice that makes rooms feel larger, I handle every detail. Professional photography, market positioning, and offer negotiation — all coordinated under one roof.

Investment Properties

Columbia's rental market runs on the university. I understand cap rates, occupancy cycles, and which corridors are worth your capital. Whether it's a duplex or a multi-unit build, I bring the numbers to the table.

Relocation Support

Moving to Columbia? I'll map out neighborhoods, school districts, commute routes, and the kind of local details that don't show up on a spreadsheet. Your transition should feel like coming home, not starting over.

Local Market Expertise

W Broadway to downtown, Hilltop to Five Points — I know Columbia's micro-markets. When to list, when to wait, which streets are undervalued. This isn't textbook knowledge; it's lived-in, block-by-block familiarity.

Client Advocacy

I represent you — not the other side, not the listing agent, not the transaction coordinator. When you need someone to push back on a repair request or challenge an appraisal gap, I'm the one who picks up the phone.

Neighborhoods

Columbia's Most Distinctive
Communities

Hilltop neighborhood in Columbia with historic homes

Hilltop

Historic charm with tree-lined streets and proximity to downtown

Five Points district Columbia Missouri

Five Points

Vibrant walkable district with cafes, shops, and student housing

West Broadway Columbia Missouri street view

West Broadway

Our doorstep — the artery of Columbia with shops, restaurants, and homes

Lincoln Park neighborhood Columbia MO

Lincoln Park

Family-friendly suburb with top-rated schools and newer construction

Client Stories

What People Say

Jack made what could have been a stressful process feel completely manageable. He knew exactly when to push and when to wait, and we got our home below asking price. That doesn't happen without someone in your corner.

— Verified Client, Columbia MO

We relocated from Chicago and had zero context for Columbia's neighborhoods. Jack didn't just send us listings — he mapped out our commute, school zones, and even the best grocery stores. We felt like locals from day one.

— Verified Client, Relocated to Columbia

I've bought and sold four properties in Columbia over the years, and Jack is the only agent I've returned to twice. He remembers details, follows up without being reminded, and treats your equity like it's his own.

— Verified Client, Repeat Seller

Let's Talk

The Right Decision
Starts With a Conversation

Whether you're ready to list, ready to buy, or just curious about what your home is worth in today's market — I'm here. No pressure, no scripts. Just an honest assessment of where you stand and where you could go.

Get in Touch

Jack Roush
Heartland Network

2100 W Broadway
Columbia, MO 65203

Send a Message

Is this your business?This is my business